Multi-concept operator
Urban markets
High inbound event volume
AI-powered lead engagement
Instant response
Portfolio-wide deployment
Coje Restaurant Group operates a portfolio of high-volume, experience-driven restaurant concepts in competitive urban markets. Each brand attracts strong demand for private dining and events, creating a steady flow of inbound inquiries across locations.
As demand increased, Coje faced a familiar challenge for multi-concept operators: ensuring every inbound lead received a fast, consistent, and high-quality response — especially during peak periods and operational transitions.
Even small response delays risked lost bookings in markets where guests often reach out to multiple venues simultaneously.
Coje’s events teams were managing growing inbound volume while balancing on-site operations, staffing fluctuations, and peak demand windows. This created uneven response times and variability in lead follow-up across concepts.
The core challenges were:
Coje needed a solution that could instantly engage every inbound lead, maintain consistency across concepts, and support existing teams—without adding operational complexity.
Hermetic.ai’s Mia was deployed across Coje’s portfolio to immediately respond to inbound private event inquiries, capture guest intent, and qualify leads in real time.
By ensuring every inquiry was engaged the moment it arrived, Mia eliminated response gaps and created a consistent first-touch experience across all concepts. Sales teams could then focus on high-value conversations and closing, rather than chasing down missed leads.
Mia engages every inbound inquiry instantly, regardless of location, time of day, or volume spikes — ensuring no opportunities are lost due to delayed follow-up.
Each lead is qualified using the same logic and criteria, creating a standardized pipeline across brands while still routing inquiries appropriately.
During high-volume and transitional periods, Mia preserves pipeline value by maintaining 100% lead coverage, even as internal workflows evolve.
Lolita Back Bay saw immediate gains after launching Mia.
Conversion rate with Mia: 10.15%
Historical conversion rate: 3.76%
+170% improvement vs. historical performance
Mia more than doubled conversion efficiency while ensuring no inbound inquiries went untouched.
Coquette experienced strong lead volume and revenue generation during an operational transition period.
While conversion fluctuated compared to certain historical peaks, Mia ensured every inquiry received an immediate response — preserving pipeline value and building a stronger foundation for future growth as workflows were refined.
All inbound event inquiries are now engaged instantly, eliminating missed opportunities caused by response delays.
Across the portfolio, Mia has already generated $737,868 in booked event revenue, with performance compounding as adoption continues.
Coje achieved greater consistency and scale in event sales without increasing staffing, allowing teams to focus on execution and guest experience.
Mia is delivering immediate responsiveness, improved lead coverage, and hundreds of thousands in booked revenue across Coje’s multi-concept portfolio — demonstrating how AI-driven engagement stabilizes performance and unlocks incremental growth for complex hospitality operators.